Branding & Creative Strategy for E-Commerce and Retail Businesses in Ireland and the UK
I work with brands to articulate a consistent, distinctive identity that resonates with their customers, sells product and stands out an in a busy market.
Experienced in delivering projects ranging from full brand development to single campaigns, I have worked with brands including Gucci, Aran Woollen Mills, and VOYA on projects spanning shoot production, product development, event, and fashion styling.
I balance the commercial with the creative and bring hands-on experience at every level.
How I Work?
Available for full brand positioning, marketing and e-commerce trade strategies, to smaller, hands-on projects including content creation, copywriting and styling.
BRAND IDENTITY
Looking to clarify your brand vision? I help define who your customer is and shape a consistent brand voice that cuts through a busy market and connects with the people you want to reach.
From collaborative brand workshops to one-off creative projects, I work with brands to define their vision, clarify their positioning, and create actionable brand guidelines, including tone of voice.
SHOOT CONCEPTS & PRODUCTION
Need help creating beautiful, commercial brand content? Whether you want support with art-direction or end-to-end project delivery, I will work to conceptualise and produce best in class creative that works within your budget.
PROJECT SUPPORT
Need support on a single project? I help brands plan and deliver creative campaigns, from product launches and shoot production, to product styling and copywriting.
PACKAGES & BOOKING
In 2 X 60 minute calls, we look at your product offering and target demographic to create look and feel PDF that will work as the starting point to build a consistent brand.
An initial call where we discuss your current branding, target demographic, product considerations and priorities. Following our initial call you'll receive a short brand questionnaire to complete before our second session.
A second where we complete your brand blueprint and walk through your roadmap for building a consistent brand identity.
We look at target demographic, products, and competitors. The plan will include quick wins and long-term goals that are realistic to the size of business, budget and team that you have.
